HARVARD PILGRIM HEALTH CARE | 50th anniversary
In celebration of their 50th anniversary, Harvard Pilgrim planned to host a series of races at Gillette Stadium (home of the New England Patriots) called FINISH AT THE 50. The project was a series of animations, primarily using a string motif, connecting the many ways that HPHC has been serving the community over the years. Deliverables for the project included many different animations shown across multiple screens in the stadium.
ADDITIONAL animations
illustration suite and location signage map
Roles
MOTION DESIGN KATY CECCHETTI
AGENCY CARBONE SMOLAN AGENCY